Monthly Archives: July 2012

grow your business, female entrepreneur

3 Tips On How To Grow Your Business Even When You’re Broke

By | Online Business | 6 Comments

As a female entrepreneur one of the hardest decisions we have is how to grow our business when we are broke or worse yet we are in debt. As female entrepreneur coaches we  often hear, “when I get my _____(fill in the blank) paid off then I can grow my business.

This is one of the things that drives me crazy!

It’s a hard choice no denying that, but the entire purpose of growing your business is to earn more money and sometimes you have to commit to yourself and your business because the “perfect time,” never comes.

I know for us it wasn’t a perfect time to start and grow our business. We put our expenses on a credit card in order to invest in ourselves and in our online business. For us it worked out and if we hadn’t of taken the leap of faith and made the commitment  I don’t think we would be where we are today. But we could have been smarter about our expenses at the beginning.

The truth is today with the Internet and all the social media sites available to all of us it’s easier then ever to grow your business even when your broke.

Here are 3 tips on how to grow your business even when you’re broke.

Tip 1.  Be clear. Before you grow your business be clear about what you do, whom you do it for and that it is a business and not a hobby. Sounds simple enough put you can’t be everything to everybody so niche down your ideal client as much as possible. Speak to your ideal client only. In order for your client to find you they must know you are speaking to them. This will continue to fine tune as you and your business grows so take the time to think about this but don’t let it stop you from moving forward.

 Tip2.  Start your own blog.  Today it’s so easy to have your own blog and start blogging. Blogging is the easiest cheapest way to grow your business. A site is not free but it’s very inexpensive and it is your own. Other types of sites such as the social media sites or other places you can set up a blog on are not yours. It’s important to know the difference. It’s like the difference of being an owner versus a renter with no contract. On a site you are the owner and it can’t be taken away. Social media sites and other blogging sites you are allowed to use but the, “rules of engagement” can change at any time and you can lose all your hard work. Your is yours.

Tip 3.  Blog regularly and take advantage of social media. Learn about blogging and using social media for your business message. The Internet and social media have leveled the playing field and made it much easier for every one of us to be entrepreneurs even when we’re broke. Learning all the social media sites at once is a daunting task. Pick one social media sight to start with. Learn how to drive people from the social media site to your blog before learning another social media platform. My favorite social media sites are Twitter, Facebook and now Pinterest. Be careful that your time on these sites are being used to stimulate interest about your business and getting people to go back to your blog to learn more about you and what you have to offer.

For us when we first became entrepreneurs the biggest problem we had was overwhelm.  We wanted it all as soon as possible and we tried to do everything at once. It takes time to grow your business and we didn’t appreciate how much time each step took.

We wish you the greatest success in your business. If you would like more tips and strategies to build your business put your name and email in at the top of the page and we will send them to your inbox starting today.


To Your life Without Limits,

Elena & Jean


P.S. We would love to hear your ideas about how to grow your business. Leave us a comment below and as always feel free to share this post with your family and friends.

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Discover your souls purpose

Get Your Ego on Board to Live Your Soul's Purpose

By | Empowered Women | 4 Comments

When it comes to living a life of purpose and destiny, it requires ALL of you. Unfortunately, there can be an inner saboteur that gets in the way of you really taking a risk to stand out and shine.

What I found from working with thousands of people is that it is essential to get into right relationship with your ego and your soul.

If you are not addressing the needs, concerns, and fears of the ego you will never live your Soul Purpose because the ego will attempt to trip you at every step of the way.

To live you Soul Purpose, you will be asked to take a leap of faith. And if you don’t have your ego on board with your decision, you will never have the strength, courage, commitment, and determination to take that leap.

Purpose gives your life meaning and sense of direction; it is the organizing principle for creating the life of your dreams.
Imagine it as your internal compass; it will guide you to your true destination (DESTINY).

Purpose is the thing in your that you stand for. It inspires you and drives you. Purpose helps you imagine your future because it focuses your mind on what is most important.  So, here’s the first step in getting into right relationship with your ego so that you can begin to seek your Soul Purpose.

1. Write down a list of all of the reasons, concerns, and fears you have for why you should not go after your Soul Purpose.
Be thorough here. It’s important that you write down every one.

2. For each reason, concern, and fear, write down the condition that needs to be satisfied in order for your ego to go along
with living your Soul Purpose.

Example of some Fears:

I won’t make enough money.

I don’t have what it takes.


I need to earn a minimum of $3500 per month by November 2012.

I need to feel good about myself and like I am making a difference.
As new fears come up, write them down and list the condition for that fear. As long as you are able to meet the conditions, then your ego will be on-board with your direction.

Remember: You can’t do this without your ego. If you don’t know what your Soul Purpose is, your ego will block all communications with your Soul (so that you can discover your purpose) unless you’ve addressed your ego’s fear.

You ego will constantly tell you “I am not” when your soul knows that I AM.

When you learn to integrate your limited self (ego) with your greater self (soul), you will be well on your way to enjoying your greatest life! When you discover and live your Soul Purpose, your entire life will become magical and “soul-satisfying”.


Michelle L. Casto AKA Bright Michelle is a woman on a mission to inspire you to discover the Truth of who you are so you can freely shine your brightest light. Whether you are changing careers, making a major life transition, or seeking more meaning from life, you can benefit from the support of an experienced mentor to assist you with navigating the tough spots of walking your highest Destiny. Michelle has worked with thousands of international clientele to find their ideal career path, expertly blending human psychology, spirituality, and the science of success into a powerful formula for personal transformation. Her proven Destiny Success Process (Awake-Shift-Shine-Succeed) empowers people to grow beyond victim mentality and shows them how to be conscious creators of their life. A prolific author of 30+ life transformation products, her latest book, is The Destiny Discovery: Find Your Soul’s Path to Success

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Elena & Jean Live a life without limits

Live A Life Without Limits Interview By Carrie Green Of The Female Entrepreneur Association

By | Successful Women | 4 Comments

Recently, we at Live A Life Without Limits had a chance to be interviewed by Carrie Green from the Female Entrepreneur Association. We answered questions about building our business like, “what was the biggest challenge in running our business” to “what have we found to be the most effective way to get new clients.”

If you want to grow your business, there is no need to reinvent the wheel.

Look at those who have done it and gain wisdom and inspiration from them. Don’t work harder,  work smarter!

We all struggle at times as we push our own comfort zone. We share this interview to show you that all entrepreneurial women are overcoming the same struggles as you every day to have their dream life.

Carrie Green from the Female Entrepreneur Association started the interview with our story of one of the life defining moments that has changed us both. Take a look:


What motivated you to start your business?

Here is our story, and motivation…

Little Girls Don’t Belong In The Emergency Room

As the back doors of the ambulance closed I struggled to catch the last glimpse of my daughter before they drove away. I struggled to see her face, but all I could see was her chubby little arm, the kind of arm a 15 month old has.

I was 30 years old and the mother of two girls and one boy. It was five in the evening and I was cooking dinner when I noticed the house had gotten quiet. I wiped off my hands and thought to myself, “what the heck is she up to.”

My youngest Serena was a whirlwind, full of energy, and curious about everything. She had blond curly hair with big blue eyes, and She was as cute as a button. But she was always on the move and a quiet house was not normal for us.

When I passed the front door and saw it was partially open, my heart sank, and panic set in.

Click here to read the rest of the story and interview.

We thank Carrie Green and the  Female Entrepreneur Association for a chance to share:

  • our story.
  • our business challenges and how we overcame them.
  • our most effective way to get new clients.
  • our business advice. 
  • and much more.

Every female entrepreneur has overcome challenges and has some business advice to share. What advice could you share?

Thanks so much for taking the time to stop by our blog and read our interview. We would love to hear what tips and strategies you have learned as you have grown your business. Share your knowledge and questions below in the comment box and as always don’t forget to share this post with your family and friends.


To Your Life Without Limits,

Elena & Jean

P.S. For more business tips and strategies to help you build your life without limits put your name and email in at the top of this page and we will deliver them to your inbox starting today. We would love to share them with you!



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grow your online business

5 Easy Strategies To Grow Your Online Business

By | Online Business | 5 Comments

This past week I had a women email me with questions about her business. Her name was Rebecca and she was looking for some business strategies. One comment she made was that she was having a hard time deciding what her business was going to focus on because she had so many things she was interested in.

She had 5 different topics she was blogging about.

Not a good strategy to grow your online business!

Her question for me was, “how do I build my online business and monetize my blog.”

Do you ever feel that way?

It’s a question we get asked a lot.

We shared with her some strategies to grow her online business. Today I wanted to share with you 5 easy strategies to grow your online business and a couple of the tips we shared with her.

Here is what is important for you to know!

 Strategy 1. Have a blog. For most people we recommend hiring someone to set up a blog for you instead of trying to do it yourself. It will save you tons of time and frustration. We are all busy and to grow your online business you always want to keep in mind the return your getting for your time. Building your own blog site, for most of us a poor return for our time. Your online business starts with your online store, your blog.

Strategy 2. Decide what people will gain from coming to your blog. What was great for Rebecca was she had a blog up and going and she was blogging regularly. The bad news is she didn’t know what she wanted to focus on, so she had no consistent theme running through her blog. Think of Pepsi, what if it tasted a little different each time you bought it. People would never buy it because they would never know what they were getting. Same with building your online business, people have to know what they will get each time they come to your blog or do business with you.

Strategy 3. Who are you speaking to in your blog? This is big. Who is the client you are talking to with each form of communication on your blog? Everything from the words you write to the colors and pictures you choose should be tailored to your ideal client. This was another problem Rebecca was having, because her topics were so varied, so was the person she was writing to. This was one of our problems too when we first started we tried to be everything to everyone and in reality we were not connecting with anyone. Think of one single person that would be your best client and tailor everything to him or her.

Strategy 4. Solve your ideal clients problem. People come to the Internet and to your blog and business to solve a problem. Let them know you understand the problem and help them find a solution. Make it crystal clear to them what you can do for them.

Strategy 5. Be consistent. We talked about having a consistent message but it’s important also to be consistent in your message delivery. Let me give you an example. If you post on your blog one time this week and then not again for another 2 weeks and then post 3 blog posting that week it’s kind of like the earlier coke example your costumer or client never knows what to expect. People like to know you are reliable and will be around to help them in the future. They want to know they can trust you. Consistency helps build the trust.

Do You really want to grow your online business? Here is the “top secret” strategy!

Be consistent in everything you do from your message, to who you’re talking to, and how frequently you’re delivering your message.

We would love to help you grow your business and we have more business building tips for you. Put your email in at the top of this page and we will deliver them to your inbox starting today.


To Your Life Without Limits,

Elena & Jean


P.S. Leave us a comment below and share with us your tips to grow your online business. We would love to hear from you and as always we would love to have you share this post with your family and friends.

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baby boomer business

Baby Boomer Business Owners Top 3 Books To Read This Summer

By | Baby Boomer Business | 5 Comments

One of the things we love about summer is sitting on the beach or poolside with a good book.

We love to read and we love continuing to learn about business and for me,

as a baby boomer business owner it’s important to constantly learn and develop new skills.

So today, sitting poolside, I was reading the Timothy Ferriss book, “The 4-Hour Workweek.” I have read this book a couple of times before but it’s one of those books that you can go back to and get new information from each time you read it.

We thought it would be fun to share with you which books have been especially helpful for me as a baby boomer business owner. So here are the 3 books we have spent time reading this summer that we think you will enjoy too. They were all books we had on our shelf that we grabbed on the way to the pool or that were on my Kindle that I took to the Caribbean a couple of weeks ago and that we keep going back to time and time again.

Book 1. “The 4-Hour Workweek byTimothy Ferriss. This is a great summer read. It challenges us to look at our lifestyle and create a more meaningful life. As most of you know we are all about a great lifestyle. We love the, “mobile lifestyle,” we have and that he recommends in this book. There are tons of ideas about how to create the lifestyle that you want and how to automate your business using the tools that are readily available to us today. This is a great book especially for baby boomer business owners.

Book 2. “Think And Grow Rich by Napolean Hill. We can’t say how many times we have read this book. I am not even sure when the first time I read it was it was so long ago, but it’s a book that I find inspirational. In this book Napolean Hill interviews top businessmen,and billionaires at the time and discovers the common keys to success. What I love about this book is that the keys to success haven’t changed through time and can all be learned no matter who you are.

Book 3. “Hypnotic Writing” by Joe Vitale. This is a great easy to read book that we reference to all the time. Just like the keys to success haven’t changed over time, copywriting hasn’t either. Joe shares the very basics of copywriting that helps in your writing of everything from a blog title to a sales letter.

Which books have you enjoyed this summer? Leave us a comment below and share your favorite books with us. As always please feel free to share this post with your family and friends.

To Your Life Without Limits,

Elena & Jean

P.S. Feel free to leave us your email at the top of this page and we will send them to you some tips and strategies to build your business and live a life without limits starting today.

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